Aspetar, Paris Saint-Germain official medical partner, wanted to show that the football club chose the clinic because it is the global leader in sports medicine.
ASPETAR
All Under One Roof · TV Ad & Social Media Campaign
Context
Challenge
How to promote Aspetar’s unique services to an high-level athletes audience by focusing on prevention & performance (instead of injuries) to be positive?
Solutions
All Under One Roof.
A film promoting Aspetar’s main services that will help elite athletes achieve their maximum performance and protect their health. Starring Paris Saint-Germain superstar players, the audience dips dive into the pursuit of outstanding results between Paris (Parc des Princes) and Doha (Aspetar). Aired on beIN Sports, ESPN and social media, the campaign targets athletes worldwide.
